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Pick Pack Flow
PickPackFlow warehouse team working across the fulfilment floor
About us

The team behind your dispatch desk

PickPackFlow was built by people who spent years packing their own orders — and who know exactly which parts of fulfilment quietly break as a brand grows.

Operations team reviewing the day at the dispatch desk
Our story

We started on the wrong side of the packing table

PickPackFlow exists because of a specific, familiar problem: a growing brand hits the point where fulfilment stops scaling. Orders are still going out, but only because someone is staying late to make it happen. Stock counts drift. A courier misses a collection and the support inbox fills up.

The obvious answer is to outsource. The difficulty is that the experience of outsourcing is wildly inconsistent — some providers are genuinely more disciplined than the operation you are leaving, and some are considerably less. The second kind is expensive in ways that do not show up on the invoice.

We built PickPackFlow to be the first kind. That meant deciding early that we would barcode everything, scan at every touch, publish our accuracy figures to clients, and give every account a named person rather than a shared inbox. It is a slower way to grow a 3PL. It is a much better way to keep the clients you win.

Today we handle fulfilment, warehousing, packaging, marketplace prep and freight for brands selling across their own storefronts, marketplaces and into retail — with the same standards applied whether a client ships two hundred orders a month or twenty thousand.

Same-day cut-off
15:00Same-day cut-off
Live integrations
17Live integrations
Services in-house
6Services in-house
Quote turnaround
1 dayQuote turnaround
What we believe

Four commitments we run the floor on

These are not posters in the break room. Each one maps to something we actually do, and something you can hold us to.

Measure it or do not claim it

Accuracy, dispatch performance and put-away times are recorded and reported monthly. If a figure slips, you see it from us before you see it in your support inbox.

No surprises on the invoice

Rates are agreed per order, per item, per pallet and per shipment. Surcharges are explained in advance, and we would rather have an awkward conversation early than a disputed invoice later.

A person, not a queue

Every client gets a named account manager who knows the catalogue and the seasonality. Escalation is a phone call, not a form.

Solve it at the source

A recurring mispick is a process problem, not a people problem. We fix the layout, the label or the rule rather than asking the team to concentrate harder.

How we operate

The operating principles behind the numbers

A 3PL is a series of small disciplines repeated thousands of times a day. These are the ones that decide whether the numbers hold.

  1. 01

    Everything has a fixed home

    Every SKU is assigned a location based on size, weight and how fast it moves. Nothing is stored wherever there happened to be a gap, which is what shortens pick routes and keeps counts accurate.

  2. 02

    The scan is not optional

    Location and item are scanned at pick, and the order is verified at pack. A mismatch stops the bench before a label prints. It is the single control that holds accuracy together at volume.

  3. 03

    Specifications are written down

    Packing standards are documented and photographed per basket type. New and seasonal staff are trained against the document, which is why the hundredth parcel of the day matches the first.

  4. 04

    Exceptions are surfaced daily

    Short stock, failed integrations, damaged inbound and held orders go into a daily exception report. Problems reach you while there is still time to make a decision about them.

  5. 05

    Counting never stops

    Cycle counts run continuously against a rolling schedule weighted by velocity, instead of one annual shutdown that corrects a year of drift in a weekend.

  6. 06

    Peak is planned in summer

    Capacity, staffing and carrier allocation for Q4 are agreed months ahead with each client, based on their forecast rather than last year's average.

Milestones

How the operation grew

  1. 2019

    First unit racked

    PickPackFlow opens with our Midlands unit, three clients and a commitment to barcode every SKU from day one.

  2. 2021

    Multi-channel fulfilment

    Native integrations added for Shopify, Amazon, and TikTok Shop, letting clients pool stock across every channel they sell on.

  3. 2023

    Freight & devanning in-house

    Inbound container handling and pallet distribution added, closing the gap between the freight forwarder and the warehouse floor.

  4. 2024

    Marketplace prep centre

    Dedicated prep area opens for FBA, retail, and wholesale compliance work, cutting intake rejections for marketplace sellers.

  5. 2026

    Dual regional hubs & expansion

    Capacity extended across our Daventry and Dartford hubs, offering same-day dispatch and nationwide carrier routing.

The team

People who have run an operation, not just costed one

Your account is handled by experienced logistics professionals who have worked a pick face and managed peak volumes.

David Morrison, Operations Director, reviewing warehouse capacity on the floor

David Morrison

Operations Director

Claire Davies, Client Services Lead, checking order specifications with an account

Claire Davies

Client Services Lead

Marcus Thorne, Warehouse Manager, conducting a floor walk beside pick faces

Marcus Thorne

Warehouse Manager

Liam Patel, Freight and Compliance Manager, checking shipment papers at dock office

Liam Patel

Freight & Compliance Manager

The facility

Where your stock actually sits

Our hubs are alarmed, CCTV-monitored and covered by goods-in-trust insurance. Racking is a mix of standard pallet positions, shelf and bin storage for small fast-moving lines, bulk floor space for oversized stock, and secure caged areas for high-value goods.

Layout is deliberate rather than incidental. Fast movers sit closest to the packing benches, replenishment runs from bulk to pick face automatically, and dispatch lanes are separated by carrier so collections do not queue behind each other.

Walk through the facility
Racking aisle running the length of the warehouse
Packing benches set up for the day shift
Conveyor line running parcels toward the dispatch lanes
Work with us

Come and see the floor mid-shift.

The best way to judge a fulfilment operation is to watch it working on an ordinary Tuesday. Book a visit and ask us the awkward questions.